Online Presence Analysis

One Stop Solution for Presence Analysis Services

The online presence analysis is the result of the evaluation and study of the online presence of your business and the conversion generated from that presence.

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Online Presence Analysis Services Provided by Web Design by Niva

Online presence analysis allows us to see how your website is performing online. We will examine your site with our analysis tools, and as a result you receive an accurate report of your business web visibility, which includes keyword research and analysis, search engine visibility, website structure analysis, network analysis social and competitive understanding. We will help you analyze your business’s online presence in detail and create strategies that help your brand make significantly larger amounts of money digitally.

Online presence analysis is an important part of online marketing strategy

Any business should have online presence expansion as part of their online marketing strategy. Through an active online presence, you will increase web visibility, build your business reputation, and reach potential visitors who need your products and services.

Features of an Online Presence Analysis:

  • On-page analysis

  • Off-page analysis

  • The structure and design of your web page

  • The competitions evaluation

  • Suggestions to boost revenue and gain even more business

  • An analysis of website traffic and visitor habits

  • The websites keyword search engine ranking

  • The brands presence in search engine results

  • Social media presence

  • Content report generation

Online Presence Analysis Summary

Keyword analysis and research

Keyword research and analysis is one of the most valuable and important procedures in any online marketing strategy. Ranking in search engines for the right keywords can make or break your online presence. By researching the in-demand keywords in your market, we can not only find out what words and phrases to target with search engines, but also learn more about your customers in general.

It is usually not about getting more visitors to your site; it is about getting the right kind of site visitors. With keyword research, we can predict changes in market demand, react to changing market circumstances, and generate the content web searchers are looking for.

Search engine visibility

Search Engine Visibility is our Search Engine Optimization (SEO) instrument that allows us to boost your site’s search engine ranking, drive even more traffic to your website, and take your business found very easily from all the top search engines, including Google, Bing, and Yahoo!. Is the procedure of getting your site found on the world wide web when your potential customers are looking around for your products and services.

Search Engine Visibility shows us just how to improve internal and external elements of your website. Performing this raises the visibility of your website in search engines.

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Website structure analysis

Our search engine optimization analysis gives us a best practice for online marketing plan to increase your targeted potential customers and search rankings. The analysis includes keyword research, website structure, competitive analysis, Google analysis, and particular linking techniques and strategies. We analyze your websites pages for essential factors that work with your web site’s structure and coding.

Areas we cover in our website structure analysis:

  • HTTP status codes
  • Broken links
  • Titles
  • Meta descriptions
  • Meta keywords
  • External links
  • Internal links
  • Nofollow links
  • Link Value.
  • Full amount links

  • HTML code errors
  • Search Engine Submission
  • Page size
  • HTML code size
  • Website cache date in Google, Yahoo and Bing
  • Popularity according to Google and Yahoo
  • PageRank
  • Reputation in social media
Website structure analysis for Miami business Online presence analysis

We offer website structure analysis for FREE OF CHARGE, so get in contact with us and let us help make your website more SEO friendly in order that you can obtain greater search positions in major search engines.

Social media analysis

One of the most effective ways to perform a social media strategy for your company is to analyze what your competition are doing on social media by using competitive analysis of their social networks.

So why performing a social competitive analysis is an important part of social media analysis?

By analyzing your competition, we can set realistic criteria for your online social marketing strategy depending on what other brands in your market are looking in terms of growth and development

How we perform a social media competitive analysis:

First, identify your social media competition and find which platforms they use. We will focus on the competitors that use social media marketing to their advantage, not just the ones that are successful.

The process will probably be different based on which platforms you focus on. First, you need to get a visualization of their target audience size. Start by acquiring up all their follower for each social media.

We Focus On:  Followers, People Talking About This, New Page Likes, Engagements, Engagements Per Post, Top posts, Comments, Likes, Hashtags, Engagement Per Follower and more.

Now that we have identified your competitors, we look at to the different social networks and pay attention to their fan to follower ratio.

Right here, we want to check out their post rate of recurrence. Look at the earlier month and take note on how many occasions they post unique content at the time of that period.

By looking at what kind of content your competitors are publishing we evaluate how effective the social network is with reference to fan participation and engagement.

Here is a list of content choices to look at:

  • Photos
  • Video
  • Polls
  • Contests
  • Questions
  • Endorsements/ sponsorships
  • Do they repost other brands content?
  • Do they use hashtags frequently?
  • Are they using a link shortener service?

What is Competitive Analysis?

A competitive analysis is a crucial part of your company marketing plan, is the evaluation of your competitors and how your business shows. By analyzing the advantages and weaknesses of your competition, you can start formulating how to provide your business an advantage to be able to attract your target industry.

The Competitive Analysis steps include:

  • Determine each competitor’s strengths and weaknesses.

  • Determine possible opportunities do they make accessible for you.

  • Rate each competitor on each of the key success factors.

  • Multiply each cell in the matrix by the factor weighting.

  • Determine each competitor’s strengths and weaknesses.

  • Determine possible opportunities do they make accessible for you.

  • Rate each competitor on each of the key success factors.

  • Multiply each cell in the matrix by the factor weighting.

What is Competitive Analysis Online presence analysis

Web Design by Niva Services

Digital Marketing Strategy & Development Services.

Web Design by Niva Services

Digital Marketing Strategy & Development Services.

Web Design by Niva offers a complete package of Online Presence Analysis for local Busines in Miami, FL to boost your business and create a brand recognition.

Online Presence Analysis for local Busines in Miami, FL Online presence analysis