Audience Research: Having important information about the potential customers is the foundation of an effective email campaign. Our teamwork for hours to find out the best time, place, age group, gender and even more to run Email advertisements. Audience research allows you to understand the important metrics such as preferences, goals, expectations, and personality of the mail receivers. We create relevant email sign-up forms to get all the information needed for research.
Campaign Design: An effective email design guarantees the achievements of the email campaign. Our team of email designers and writers will work with you to create high-quality email campaigns with advanced features for your business. We design customized responsive Emails themes with creative content to target a big number of potential customers to meet your objectives, whether it is targeting new audience or existing ones.
Email Optimization: Creating interesting emails is not enough, they need to be optimized to deliver a great user experience. We work with intelligent tools such as user history, analytics, and segmentation to make sure that the audience gets the mails that address their needs. We use email best practices to generate content that are perfectly customized for your business audience.
Marketing Automation: Marketing automation is an important element of an email campaign since it allows a business to establish a powerful connection with the customers. We use effective automation tools to deliver email messages to the right customers at the best time.
Analysis And Reporting: Delivering emails is not enough to improve your online presence. Regular analysis of the overall performance of a campaign is important to evaluate the value being delivered by email campaigns. At Web Design by Niva, we carefully evaluate the campaign results to study everything about the consumer metrics. Contacts click rate, email bounce rate, emails open, and many more that can be found after sending a campaign.